DEUTSCHES THEATER WEB RELAUNCH
Ever since 1850, the Deutsches Theater has been something of an institution on Berlin's culture scene. With their open-minded and diverse programme, and their commitment to big actors and directors, they have always been one step ahead of the times and a favourite of the culturally sophisticated audience. On behalf of the design agency Goldener Westen, I was the Art Director and Designer who created their web relaunch.
Before designing their new look, we worked with personas and wireframes to set out a simplified and improved structure for the entire website. We created a modular system which allows staff at the DT to use their homepage as a wall and update it quickly and easily with current content about their plays, events and everything else.
